Swale: house prices, jobs and local statistics

Detached

£476,749

Semi-detached

£321,049

Terraced

£256,092

Flat or maisonette

£152,723

First-time buyers

£262,372

The claimant count is people claiming unemployment-related benefits as a share of residents aged 16 to 64; the unemployment rate is the survey measure of people out of work and looking. Pay is for full-time employees who live in the area.

• Residents

  116,149 in 1991 → 158,379 in 2024 (+36.4%)

  England over the same years: +22.4%

• Average house price

  £160,659 in 2005 → £298,985 in 2026 (+86.1%)

  England over the same years: +85.9%

• Median weekly pay

  £425 in 2008 → £664 in 2025 (+56.0%)

  England over the same years: +63.7%

• Employment rate

  75.7% in 2004 → 80.7% in 2023 (+6.6%)

  England over the same years: +4.4%

• Claimant count

  2.3% in 2001 → 3.5% in 2025 (+52.2%)

  England over the same years: +60.0%

• Disposable income per head

  £10,222 in 1997 → £24,338 in 2024 (+138.1%)

  England over the same years: +143.8%

40 official indicators are published for Swale; 30 of them have a better and a worse direction and are ranked here. A rank of 1st is the best (lowest unemployment, highest pay, and so on).

Where it ranks best

• Anxiety · Health & wellbeing2.8 out of 10 (2022/23) · 53rd lowest of 363
• Home gas use · Environment9,050 kWh (2024/25) · 72nd lowest of 347
• Employment rate · Economy & work80.7% (2023) · 90th highest of 348
• Fuel poverty · Economy & work8.7% (2024) · 91st lowest of 296

Where it ranks worst

• GCSE English and maths · Education & skills65.4% (2024/25) · 286th highest of 313
• Adult obesity · Health & wellbeing34.5% (2024/25) · 265th lowest of 296
• Job density · Economy & work0.64 jobs per resident (2024) · 281st highest of 350
• Gigabit broadband · Connectivity & access80.2% (January 2026) · 289th highest of 361

These figures are published for county councils, so they are for Kent, which includes Swale.

• Life expectancy (male) (2025)80.3 years · England 80.0 · 58th highest of 151
• Life expectancy (female) (2025)84.0 years · England 83.8 · 69th highest of 151
• Healthy life expectancy (male) (2022 - 24)62.5 years · England 60.9 · 49th highest of 151
• Healthy life expectancy (female) (2022 - 24)63.9 years · England 61.3 · 31st highest of 151
• Under-75 mortality, all causes (2025)313.2 per 100k · England 321.0 · 68th lowest of 151
• Adult smoking prevalence (2024)10.8% · England 10.4 · 82nd lowest of 148
• Adults overweight or obese (2024/25)66.5% · England 64.6 · 85th lowest of 153

These figures are published for county councils, so they are for Kent, which includes Swale.

• School readiness (good development at Reception) (2024/25)68.9% · England 68.3 · 67th highest of 153
• GCSE Attainment 8 score (2024/25)46.2 score · England 46.0 · 67th highest of 153
• 16–17 year-olds NEET or activity not known (2025/26)8.0% · England 5.8 · 133rd lowest of 150
• Children in absolute low-income families (2024/25)15.3% · England 19.8 · 49th lowest of 153