Norfolk · East of England

Broadland: house prices, jobs and local statistics

Broadland is a district of Norfolk in the East of England, home to 131,721 people at the 2021 census. The average house price was £313,407 in July 2026, up 2.9% on a year earlier and up 13.1% on five years before. On the ONS figure for July 2026 it had the 139th highest average price of 360 council areas. 2.1% of residents aged 16 to 64 were claiming unemployment-related benefits in August 2026, against 3.9% across the UK. Median full-time pay for people living here was £38,195 a year in 2025 (UK: £39,039). The biggest employing sector is retail, wholesale & motor trade, with 13.8% of the 50,615 employee jobs counted in 2024.

Broadland house prices

Average price, July 2026

£313,407

East of England: £337,518

Change over 1 year

+2.9%

East of England: +0.5%

Change over 5 years

+13.1%

Since July 2021

Detached
£421,798
Semi-detached
£274,748
Terraced
£226,397
Flat or maisonette
£145,444
First-time buyers
£269,619

UK House Price Index, July 2026: HM Land Registry, Registers of Scotland, Land and Property Services NI and the ONS. Contains HM Land Registry data © Crown copyright and database right, licensed under the Open Government Licence v3.0. About the index.

Ten years of prices and sales in the house price explorer

Jobs, pay and unemployment in Broadland

Claimant rate, August 2026

2.1%

1,680 people aged 16 to 64. UK: 3.9%

Employment rate, Apr 2025-Mar 2026

84.8%

UK: 75.4% · Annual Population Survey

Economically inactive

12.2%

UK: 21.0%

Median full-time pay, 2025

£38,195 a year

UK: £39,039

Median weekly pay, 2025

£724

UK: £767

The claimant count is people claiming unemployment-related benefits as a share of residents aged 16 to 64; the unemployment rate is the survey measure of people out of work and looking. Pay is for full-time employees who live in the area.

Claimant count, Annual Population Survey and Annual Survey of Hours and Earnings (resident analysis), via Nomis. Source: Office for National Statistics, licensed under the Open Government Licence v3.0.

Two years of claimant counts and ten of pay in the jobs explorer

What Broadland does for a living

Employee jobs, 2024

50,615

49,555 in 2019

Businesses, 2026

5,070

Largest sectors by share of employee jobs, 2024
SectorShare of jobsGreat Britain
Retail, wholesale & motor trade13.8%13.6%
Finance & insurance13.8%3.4%
Health & social care13.8%14.1%
Construction8.9%5.0%
Manufacturing6.9%7.2%
Hotels, pubs & restaurants6.9%7.8%

Business Register and Employment Survey 2024 (Great Britain only). UK Business Counts 2026. Both via Nomis. Source: Office for National Statistics, licensed under the Open Government Licence v3.0.

Every sector and business size in the industries explorer

Who lives in Broadland

Residents, 2021

131,721

People per km², 2021

239

England and Wales: 395

Aged 65 and over

25.9%

England and Wales: 18.4%

Aged under 15

15.1%

England and Wales: 17.3%

Homes owned

77.1%

England and Wales: 61.5%

Homes rented privately

12.3%

England and Wales: 20.3%

Homes socially rented

9.7%

England and Wales: 17.1%

Degree or higher (16+)

27.4%

England and Wales: 33.8%

No qualifications (16+)

17.6%

England and Wales: 18.2%

Good or very good health

81.5%

England and Wales: 82.0%

Born in the UK

94.4%

England and Wales: 83.2%

Census 2021 topic summaries (TS001, TS006, TS007A, TS054, TS067, TS037, TS004), via Nomis. Source: Office for National Statistics licensed under the Open Government Licence v.3.0.

Any neighbourhood's census profile in the census explorer

How Broadland ranks among UK councils

40 official indicators are published for Broadland; 30 of them have a better and a worse direction and are ranked here. A rank of 1st is the best (lowest unemployment, highest pay, and so on).

Where it ranks best

  • Anxiety · Health & wellbeing2.3 out of 10 (2022/23) · 6th lowest of 363
  • Productivity · Economy & work£54.5 per hour (2023) · 21st highest of 361
  • Obesity in Year 6 · Health & wellbeing15.2% (2024/25) · 19th lowest of 292
  • Life satisfaction · Health & wellbeing7.9 out of 10 (2022/23) · 32nd highest of 363

Where it ranks worst

ONS Explore local statistics, latest figure for each indicator, ranked among council areas with a published figure; Office for National Statistics content licensed under the Open Government Licence v3.0, each indicator’s producer named on its linked ONS page.

All 40 indicators in the area scorecard

Health in Norfolk

These figures are published for county councils, so they are for Norfolk, which includes Broadland.

  • Life expectancy (male) (2025)80.5 years · England 80.0 · 49th highest of 151
  • Life expectancy (female) (2025)84.4 years · England 83.8 · 48th highest of 151
  • Healthy life expectancy (male) (2022 - 24)61.3 years · England 60.9 · 66th highest of 151
  • Healthy life expectancy (female) (2022 - 24)61.1 years · England 61.3 · 69th highest of 151
  • Under-75 mortality, all causes (2025)297.4 per 100k · England 321.0 · 52nd lowest of 151
  • Adult smoking prevalence (2024)8.7% · England 10.4 · 43rd lowest of 148
  • Adults overweight or obese (2024/25)65.1% · England 64.6 · 70th lowest of 153

OHID Fingertips (fingertips.phe.org.uk), Office for Health Improvement & Disparities. Upper-tier local authorities, England. © Crown copyright. Read 2026-09-02. Licensed under the Open Government Licence v3.0. England only: published for upper-tier local authorities.

The full health profile in the health explorer

Schools and children in Norfolk

These figures are published for county councils, so they are for Norfolk, which includes Broadland.

  • School readiness (good development at Reception) (2024/25)67.5% · England 68.3 · 95th highest of 153
  • GCSE Attainment 8 score (2024/25)45.1 score · England 46.0 · 87th highest of 153
  • 16–17 year-olds NEET or activity not known (2025/26)5.8% · England 5.8 · 101st lowest of 150
  • Children in absolute low-income families (2024/25)19.8% · England 19.8 · 88th lowest of 153

OHID Fingertips (fingertips.phe.org.uk), Office for Health Improvement & Disparities, carrying DfE / ONS education measures. Upper-tier local authorities, England. © Crown copyright. Read 2026-09-04. Licensed under the Open Government Licence v3.0. England only: published for upper-tier local authorities.

Nearby schools and more in the education explorer

Nearby council areas

Other districts in Norfolk

About these figures

Broadland (E07000144) is a district council area in the East of England, one of 361 council areas this site covers. Every figure on this page is read from the official source named beneath it and carries its own date; the page is rebuilt at most once a day. Survey figures carry sampling error, so small differences between neighbouring councils are often noise. For a single street or neighbourhood rather than the whole council area, search a postcode on the dashboard.

Sources

  • HM Land Registry UK House Price Index (landregistry.data.gov.uk). Contains HM Land Registry data © Crown copyright and database right, OGL v3.0.
  • Office for National Statistics via Nomis (nomisweb.co.uk): claimant count, Annual Population Survey, ASHE, BRES, UK Business Counts and Census 2021. Source: Office for National Statistics, OGL v3.0.
  • ONS Explore local statistics (ons.gov.uk/explore-local-statistics), OGL v3.0.
  • OHID Fingertips (fingertips.phe.org.uk), Office for Health Improvement and Disparities, © Crown copyright, OGL v3.0.
  • Council area names and codes: mySociety, UK local authority names and codes (CC BY 4.0), from the ONS Register of Geographic Codes.